Shannon DiRocco joined Spirit of America in April 2025 as the Senior Social Media Manager.

Prior to joining Spirit of America, Shannon spent the first decade of her career in sports. She was most recently a Social Media Manager at the National Football League, overseeing social strategy for the NFL’s cause work and collaborating with various external partners in the community and social responsibility space. Before joining the NFL, Shannon held a number of social media roles at Major League Baseball, also overseeing digital marketing support for all cause-focused projects.

As the child of two retired Lt. Colonels and the sister of an active duty Apache pilot, Shannon feels a personal connection to the mission of Spirit of America, and is excited to play a small role in contributing to her family’s long history of service.